American Red Cross
More Than You Know
Print & Outdoor Advertising
TBC conveyed the essence of the Red Cross promise in a fully integrated campaign called “More Than You Know.”
From a proprietary visual identity to a broad range of communications tools across the entire marketing mix, TBC helped the Red Cross deliver its message in a simple and compelling way.
And, considering the Red Cross's role as a non-profit entity whose mission is to help those in need, we have offered our services to the organization entirely on a pro-bono basis.