Careers Opportunities

Media Planner / Buyer

We are looking for a strategic thinking, detail-oriented Media Planner/ Buyer to join our media team. Our Media Planner/ Buyers work to develop research-based cross-platform media recommendations and are adept at thinking outside the box to find ways to stretch our Clients’ budgets and make their dollars work harder. Specifically, responsibilities include:

  • Building a deep understanding of Client business goals and marketing objectives, using this knowledge to help craft strong media recommendations and buys
  • Maintaining high level knowledge of media marketplace
  • Leveraging available media research to improve buying strategies
  • Aggressively negotiating and stewarding media buys, while maintaining a fair and honest approach with Agency’s media partners
  • Analyzing campaign performance, identifying strategic opportunities, and facilitating change to ultimately meet and exceed client KPIs
  • Working with other agency team members to collaboratively develop sound media recommendations and buys, manage day-to-day projects, and provide excellent Client service

Ideal Candidate has a Bachelor’s degree and prior experience in an agency or Client-side media role. Additional job requirements are as follows:

  • In depth knowledge of media planning, negotiation, implementation and performance analysis
  • 3-5 years of experience planning multi-media, multi-market campaigns, and ideally a minimum of 2 years of online planning and buying
  • Outstanding interpersonal, written communication, presentation and negotiation skills
  • Ability to manage multiple tasks with attention to details, deadlines, budgets and timelines
  • Familiarity with syndicated media research tools including MRI, Scarborough, SQAD, Kantar, etc.
  • Experience writing POVs, as well as recommendations and competitive analysis decks
  • Experience interacting with clients and presenting media recommendations
  • Knowledge of advanced interactive targeting technologies
  • Understanding of buy stewardship, campaign analysis and optimization
  • Prior experience with third party ad-serving and campaign trafficking
  • Advanced Excel skills and campaign reporting; in-depth knowledge of media analytics a plus
  • High volume media account experience a big plus
  • Ability to work well independently and collaborate effectively with client services teams
  • High energy, assertive, take charge personality (no wall flowers, please!)
  • Desire and ability to go above and beyond (which entails thinking and working beyond 9 to 5)

Interested applicants may send their resumes to Erin Borkowski at eborkowski@tbc.us

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There’s nothing surface about TBC. Clients return to us time and time again because of our mastery of their industries and our appetite for innovation. With that expertise comes results. TBC delivers great work at the speed of market, at an efficient cost and with proven outcomes.