Media Relations & Content Specialist
TBC is seeking a Media Relations & Content Specialist with 3–7 years of experience securing earned media coverage and creating executive-facing content for client accounts.
This individual contributor role will translate client priorities into media pitches, coverage opportunities, and owned content, working alongside account and creative colleagues. This position is primarily focused on media relations, content creation, and day-to-day editorial support.
This role is part of our Strategic Communications team and reports directly to our Director of Strategic Communications.
Responsibilities
Develop earned media pitches and story angles for assigned client initiatives, based on client priorities and the broader news environment.
Build relationships with trade, regional, and local reporters, and pitch story ideas and secure coverage.
Draft executive bylines, talking points, and briefing materials to support media opportunities, with review from senior team members.
Help prepare executives and subject-matter experts for interviews and other public-facing opportunities.
Create and contribute to owned content — including web, email, video, and other client-channel assets — that extends earned media coverage and reinforces key narratives.
Partner with account and creative colleagues to keep messaging consistent across earned and owned content.
Track media results and help compile coverage reports and recommendations.
Maintain strong editorial standards and command of AP Style across all written materials.
Participate in client meetings related to media strategy and coverage updates.
Minimum Requirements
3–7 years of experience in public relations, media relations, journalism, or communications.
Demonstrated success securing trade, regional, or local media coverage.
Strong writing skills, including experience with executive or long-form content.
Good news judgment and command of AP Style.
Ability to turn complex information into clear, engaging narratives.
Comfortable creating content across a range of owned channels and formats.
Comfortable participating in client meetings and discussing coverage results.
Familiarity with media-monitoring tools such as Cision, Muck Rack, or Critical Mention a plus.
Strong organizational skills and the ability to manage multiple assignments and deadlines.
Bachelor’s degree in a related field or equivalent professional experience.
Salary Range
The salary range for this position is $60,000 - $70,000, commensurate with experience.
Life at TBC
Last, but not least, Kindness Matters
We’ve learned most agency folks fall into one of two categories: the ones who refill the coffee maker and the ones who don’t. We far prefer the former, not just because we love coffee, but because considerate humans make considerate co-workers. Before we’re TBC’s copywriters or media planners, we’re people. Kindness isn’t always easy and patience takes practice, but when we prioritize goodwill, we do great work we can all feel good about together.
Interested? Let’s Connect!
If your experience, professional goals and personal outlook are aligned with this description, please apply by sending your resume and statement of interest to careers@tbc.us.
We may use AI-assisted tools to help screen applications and match candidates with roles. However, all hiring decisions include human review to ensure fairness.