Menu

American Diabetes Association

Turning explanation into experience.

American Diabetes Association

Turning explanation into experience.

American Diabetes Association

Turning explanation into experience.

American Diabetes Association

Turning explanation into experience.

  • Two attendees smiling and holding Improving Outcomes patches beside a vending machine filled with Obesity Association campaign patches.
  • Obesity Association exhibit booth at ADA Scientific Sessions with branded wall graphics, a vending machine, and directional signage.
  • Close-up of Obesity Association campaign patches inside a vending machine, including Better obesity care starts here and Improving Outcomes.
  • Attendee viewing an Obesity Association touchscreen that asks which care journey path they will take.
  • Attendee wearing headphones while watching Jennifer’s Story on an Obesity Association interactive display.
  • Conference attendee receiving a scavenger hunt activity card at the Obesity Association booth counter.
  • American Diabetes Association booth with Level Up Kidney Care arcade game and kidney function heat map display on the conference floor.
  • Two attendees using the Level Up Kidney Care arcade game at the ADA exhibit booth.

The Ask

Communicate information about obesity and kidney health in a highly memorable way at Scientific Sessions, the ADA’s annual conference.

The Ask

Communicate information about obesity and kidney health in a highly memorable way at Scientific Sessions, the ADA’s annual conference.

The Ask

Communicate information about obesity and kidney health in a highly memorable way at Scientific Sessions, the ADA’s annual conference.

The Ask

Communicate information about obesity and kidney health in a highly memorable way at Scientific Sessions, the ADA’s annual conference.

American Diabetes Association exhibit activation with Level Up Kidney Care arcade game and red booth environment.
American Diabetes Association exhibit activation with Level Up Kidney Care arcade game and red booth environment.
American Diabetes Association exhibit activation with Level Up Kidney Care arcade game and red booth environment.
American Diabetes Association exhibit activation with Level Up Kidney Care arcade game and red booth environment.

Our Answer

Transform information into inspiration with a series of interactive displays and games to grab attention, start conversations, and make people excited to learn.

Our Answer

Transform information into inspiration with a series of interactive displays and games to grab attention, start conversations, and make people excited to learn.

Our Answer

Transform information into inspiration with a series of interactive displays and games to grab attention, start conversations, and make people excited to learn.

  • Rendered Obesity Association booth concept with a story hub screen, branded tote display, and personal story panels.
  • Attendee reading a digital story hub screen titled Support for Every Path Forward.
  • Attendee reading illuminated Obesity Association story panels featuring patient experiences.
  • Attendee placing a note on the Your voice can change the conversation on obesity wall.
  • Staff member displaying a white Obesity Association tote bag at the conference booth.
  • Obesity Association interactive display introducing person-centered care and inviting attendees to begin the experience.
  • Rendered American Diabetes Association kidney care exhibit with a Level Up Kidney Care arcade game and kidney function heat map display.
  • Conference attendee using the Level Up Kidney Care arcade game beside kidney health education graphics.
  • Group of attendees gathered around the Level Up Kidney Care arcade game at the American Diabetes Association booth.

Client

American Diabetes Association

The American Diabetes Association is a non-profit organization supporting people living with diabetes with resources, advocacy, research grants, and initiatives like the Obesity Association and kidney health communications.

Services

  • Experiential Marketing

  • Brand Activation Development

  • Tradeshow Booth Design

  • Event Coordination & Staffing

  • Product & Promotional Design

  • Lead Generation Capture

  • Video Development & Editing

Have something in mind?

© 2026 TBC, Inc.

3601 O’Donnell Street, Suite 100, Baltimore, MD 21224

Have something in mind?

© 2026 TBC, Inc.

3601 O’Donnell Street, Suite 100, Baltimore, MD 21224

Have something in mind?

© 2026 TBC, Inc.

3601 O’Donnell Street, Suite 100, Baltimore, MD 21224

Have something in mind?

© 2026 TBC, Inc.

3601 O’Donnell Street, Suite 100, Baltimore, MD 21224